Saturday, December 09, 2006

Michael Grade's 8,000,000 vs Umair Haque

With all the critiquing Umair does, you'd think ITV would have at least given him and his outlandish theories a sniff when selecting their new chairman, Michael Grade.

But no.

Let's examine why not:-

Jerry Hill, group chief executive of Initiative, said: "The network is a content and entertainment enterprise in transition. His standing in the industry will attract the top creative and commercial talent vital to accelerating them into an entreprenural business that will prosper in the new economy."

Sir Martin Sorrell, whose WPP is responsible for almost a quarter of ITV ad revenues, said: 'All in all this is very good news. Grade is just the right person and we and our clients would expect him to spend more on producing good programmes.'

Last night one TV executive said: “Perhaps Michael’s best skill is hiring good, creative people.”

Poor, poor Umair.

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